the new pinnacle Collection

Skida Announces Long-term Partnership with U.S. Ski & Snowboard Team

“We’re so excited to roll out the new Skida x U.S. Ski & Snowboard print. And look to continue supporting the Skida Athlete Collaboration Program.” Trisha Worthington, Chief Revenue Officer at U.S. Ski & Snowboard.

Trisha Worthington, Chief Revenue Officer at U.S. Ski & Snowboard.

Skida and the U.S. Ski & Snowboard Team are proud to announce a multi-year partnership, extending through the 2026 Olympic Winter Games in Milan and Cortina d'Ampezzo, Italy. As part of the partnership, Skida and U.S. Ski & Snowboard are launching a co-branded line of hats, neck warmers and headbands.

Skida has also long been connected to U.S. Ski & Snowboard through Skida’s Athlete Collaboration Program, supporting multiple U.S. Ski & Snowboard athletes for several years, including Paula Moltzan and Ryan Cochran-Siegle of the Stifel U.S. Alpine Ski Team, Stifel U.S. Cross Country Ski Team athlete Julia Kern and Hannah Soar of the Stifel U.S. Freestyle Ski Team moguls team. 

Skida and U.S. Ski & Snowboard are excited to bring this partnership to the next level with Skida as an official licensee, as well as teaming up to design an exclusive line of co-branded hats, neck warmers and athletic headbands featuring a deep blue and red print called ‘Pinnacle.’

Established in 2008 by founder Corinne Prevot, Skida Headwear and Accessories was established with the core principle of embracing a "fresh perspective,” and it's this very mindset that the U.S. Ski & Snowboard embodies in every competition. 

“This partnership with the U.S. Ski & Snowboard Team is rooted in a long-term connection with the athletes and now allows us to further partner with different aspects of the team,” said Prevot. “For example, clad in U.S. Ski & Snowboard logos, our new Neon Waves print was selected for the XC coaches on the sidelines so their athletes can spot them in the feed zone and alongside the course!”

“We’re so excited to roll out the new Skida x U.S. Ski & Snowboard print,” said Trisha Worthington, Chief Revenue Officer at U.S. Ski & Snowboard. “And look to continue supporting the Skida Athlete Collaboration Program.” 

Stifel U.S. Alpine Ski Team athlete Paula Moltzan on going into her fifth year as a Skida athlete, “It requires a lot of people coming together to make it all happen. Working with the team at Skida is a treat!” 

Skida has launched two out of four of their athlete collections thus far this year including Paula Moltzan’s latest #ThePaulaProject Midsommar print, and Julia Kern’s #JuliasJourney Hot Stuff collection. Collections with Ryan Cochran-Siegle and Hannah Soar are launching in December 2023 before the holidays. 

Skida's Athlete Collaboration Program

Paula Moltzan: Alpine Ski Racer

Olympian Paula Moltzan closed the 2023 season with a gold at the Courchevel-Meribel World Championships, and she's gearing up for another stellar season. We're thrilled to back her podium pursuits for the 5th year of #ThePaulaProject.

Shop #ThePaulaProject

Ryan Cochran-Siegle: Alpine Ski Racer

Ryan is a Vermont-raised alpine ski racer, winning a Silver Medal in the Super-G at the 2022 Beijing Olympics. We're excited to cheer for him this year on the World Cup circuit and sport his print, Ginny's Way.

shop #RCS

Julia Kern: Cross Country Ski Racer

Fresh off her Olympic debut in 2022, and fired up for her 9th year as a member of the Stifel U.S. Ski Team, Julia brings fire and a positive attitude every step of the way. We're always stoked to support her pursuits in Cross Country ski racing and follow along with #JuliasJourney.

shop #Juliasjourney

Hannah Soar: Freestyle Skier

At 24 years old, Hannah ranks in the top-10 moguls skiers in the world; however, despite her impressive career, she continues to carry the free spirit of freestyle skiing with her through her love of tie-dye and the Grateful Dead. 

shop #soar

Come Cheer with Us!

As an official partner of the U.S. Ski Team we will be attending the following World Cup events. We will be cheering on the athletes and selling our official Skida x U.S. Ski Team Merchandise.

February 17-19th: Stifel Loppet Cup - Cross Country Skiing @ Minneapolis, MN

February 24-25: Stifel Palisades Tahoe Cup - Alpine Skiing @ Palisades, CA

March 22-24: Toyota U.S. Freestyle Mogul National Championships @ Waterville, NH